PRIVACY POLICY
Effective Date: 15/02/2025
Your Privacy and SOCIAL INTERCEPT PTY LTD (ABN 93 624 124 607) (collectively and individually referred to as “The Latest”, “we”, “us” or “our”).
WHO WE ARE AND HOW YOU CAN CONTACT US
We are The Latest and we are based in Queensland, Australia. We are committed to protecting your privacy and respecting
and upholding your rights when you use this Site. This Privacy Policy applies to the products and/or services we provide on
our Site (thelatest.co) and our social media channels, and explains how we collect, hold, use and disclose data and
comply with the requirements of the Privacy Act 1988 (Cth) and constitutes part of our Website Terms & Conditions. This
Privacy Policy does not cover information that you submit on other websites, even if we communicate with you on those
sites. For example, if you post something on Instagram, Facebook, Pinterest, X, or YouTube, that information is governed by
the privacy policies on those websites, and is not governed by this Privacy Policy.
You can contact us for privacy-related questions by completing this form or contacting us at: hello@thelatest.co.
We will only use your personal information in compliance with Australian Privacy Laws (Privacy Act (1988 (Cth)), Australian
Privacy Principles and to the extent applicable, with the EU General Data Protection Regulation (GDPR) and any replacement
legislation or regulation or guidelines and standards governing the use, storage or transmission of personal data.
OUR ROLE IN YOUR PRIVACY
If you are a customer, subscriber or just a visitor on our Site, this Privacy Policy will apply to you.
OUR RESPONSIBILITIES
As we are the providers of the products and services on this Site, we determine how and why your data is processed. We do
not sell or rent your details to any third parties. We are committed to protecting your privacy and we want you to know
exactly what information is collected and how we use it.
CHILDREN'S PRIVACY
If we provide products or services likely to be accessed by individuals under the age of 18, we comply with the requirements
of the Children’s Online Privacy Code (COP Code). This may include providing child-friendly privacy notices and limiting the
collection and use of personal information from children.
YOUR RESPONSIBILITIES
Please read this Privacy Policy and our Website Terms & Conditions. If you provide us with any data relating to a
third party, you confirm that you have the right to authorise us to process that data on your behalf in accordance with this
Privacy Policy.
WHEN AND HOW WE COLLECT DATA
From the moment you visit our Site, we are collecting data, sometimes you might provide this data by completing a form or
setting up an account, otherwise we might collect the data automatically. We may also collect data when:
−You make a purchase on our Site, including but not limited to, gift cards, or any other products available for purchase
−You interact with us on social media
−You complete any sign-up forms, landing pages or send us a direct message via social media or an email to any of
our nominated emails
−You participate in events, promotions and giveaways or any request for additional data such as customer surveys
−You accept our cookies and tracking technologies, which may include services from third parties that provide analytics, traffic management, content delivery, and load balancing (e.g. CDNs). For more details on the cookies we use, including those from third-party providers that assist with performance, analytics, and functionality, please refer to our Cookies Policy.
−You voluntarily submit your data to us for any reason
TYPES OF DATA WE MAY COLLECT
• Contact details (name, address, email)
• Financial Information (bank details when you are making a purchase)
• Your business name (sometimes)
• Basic information about your business and its history (sometimes)
• Data about the products or services you purchase
• Data about your experience with our Site and our products and services
• Data relating to your circumstances and such other information that is relevant to the products or services we
provide to you
• Data relating to your attendance at seminars or other events held by us (including webinars and podcasts)
• Data that identifies you (your IP address, login, browser type, time zone, browser plugins, geolocation, what operating system and version) we do not link this with any personal Data.
• Data on how you use our Site (URL clicks, products and services views, how long you are on our pages and other actions)
• We may also collect technical data via third-party services, such as content delivery networks or font services, to
improve the performance and functionality of our Site. These services may collect information like IP addresses to
ensure proper delivery and functionality.
USE AND DISCLOSURE OF YOUR DATA
Under data laws, we are only allowed to use your data for specific reasons and where we have the legal basis to do so.
We will use your data for the purposes it was collected and related purposes which include:
• Operating our Site
• Providing you with products, information and services
• Customer support
• Tracking your purchase history
• Detecting and preventing fraud
• Improving our Site
• Making your experience on our Site more efficient and enjoyable
• Market research e.g. we may contact you for feedback about our products and services
• Provide you with information about events, other products or services or opportunities that may be of interest
• Marketing (with your consent)
• Monitoring your compliance with our Website Terms and Conditions
We may disclose your data for the purposes it was collected and also:
• As required by law subject to our legal obligations
• With your explicit consent
• Within our business, limited to employees and trusted service providers who have a legitimate interest to
access your data in order to provider our products and/or services
• To send you marketing material (with your consent)
• To process your participation in any promotions and giveaways (including contacting you if you win, displaying your
name online and on our social media platforms)
• Share with third parties who are necessary to enable us to provide our products and/or services to you, subject to
appropriate confidentiality and data protection agreements
GOOGLE ANALYTICS
We use Google Analytics functions. You can find out how your data is collected here and there are instructions here on how
to opt-out of Google Analytics data tracking.
Our use of Google Analytics may include but is not limited to display advertising and remarketing. You may see our adverts
across the internet, this is due to the use of tracking technologies (cookies) to optimise and serve our adverts based on past
visits to our Site. When you log onto our Site, we, with the help of Google Analytics, use your browsing behaviour to connect
this with other data that you previously provided to us in accordance with this privacy policy.
META INSIGHTS
In our efforts to continuously improve your experience on our platform, we utilise Meta Insights and Meta Analytics to
understand how you interact with our content on our Facebook page. This technology helps us to measure and
analyse user engagement and effectiveness of our services, ensuring we can enhance our offerings to better meet your needs.
For details on how Meta collects and uses your data, we encourage you to review Meta’s Privacy Policy. Should you prefer to not have personalised as on Facebook based on the data collected, you have the right to modify your ad preferences. This can be done by accessing your Facebook settings and navigating to “Ad Preferences”, where you can adjust your settings according to your preferences.
CHOOSING NOT TO PROVIDE PERSONAL DATA
You can choose not to provide us with any personal data. However, if you do this, we will not be able to provide you with any
products or services, however, you can continue to use our Site and browse the pages of our Site.
TURNING OFF COOKIES
Our Site uses cookies and similar technologies to provide certain functionality to our Site. You can turn off cookies by activating
the setting in your browser that allows you to do this. You can also delete cookies through your browser settings. If you do
decide to turn off cookies, you can continue to use the Site, however, certain services may not work as effectively.
MARKETING
We will always let you know before we collect any data from you what the intended use is and if we intend to use it for
marketing and if third parties are involved we will obtain your consent (which you can withdraw at any time). You can change
your mind about marketing material by opting out by:
• contacting us via email hello@thelatest.co or completing the contact us form on our contact page ; or
• unsubscribing within the email if you have previously subscribed to our newsletter.
SMS MARKETING AND NOTIFICATIONS
By providing your phone number and opting in to SMS marketing, you agree to receive text messages from us
regarding your purchases, promotions, and updates. Message and data rates may apply. You can opt out at any
time by following the instructions provided in the messages.
How We Use Your Information for SMS
When you provide your phone number, we collect and store this information for purposes such as sending order
updates, promotional offers, and marketing messages. We do not share your phone number with third parties
except as required to process your requests or when required by law.
Opt-Out and Data Removal
You can opt out of SMS marketing at any time by replying 'STOP' to any of our text messages. Once opted out, you
will no longer receive SMS marketing from us, but you may still receive essential transactional messages regarding
your orders.
YOUR RIGHTS
You can exercise your rights at any time by contacting us via email at hello@thelatest.co or or completing the contact us form on our contact page.
ACCESSING INFORMATION, WE HOLD ABOUT YOU
We will provide you with the information within 30 days of your request, unless doing so would adversely affect the rights
and freedoms of others (e.g. another person’s confidentiality or intellectual property rights). We will tell you if we can't
comply with your request and why.
INACCURATE INFORMATION
You can contact us to ask us to correct any information we hold about you that you believe is inaccurate.
OBJECTIONS TO USING DATA FOR PROFILING OR AUTOMATED DECISIONS
We may analyse your data to determine the products and services that are most relevant to you, such as tailoring our emails
based on your behaviour. However, we will not use your data for any automated decisions that could significantly impact you
without your explicit consent or where required or authorised by Australian law. The primary purpose of using your data is
to provide our products and services to you effectively.
In cases where we use automated systems to make decisions that may impact your rights or interests, we will ensure
transparency. Our privacy policy outlines the types of personal data these systems use, the nature of the decisions being
made, and the role these systems play in the decision-making process. You may contact us if you wish to know more about
how these systems work or to request human review of any automated decision.
THE RIGHT TO BE FORGOTTEN
You have the right to request for your data to be erased. This means we have to delete all information that we hold about
you, except to the extent of any information we are required to hold due to our legal obligations.
MAKING A COMPLAINT
If you have any complaints regarding how your data is handled, please contact us via our contact page [insert link]. If you
are not satisfied with our response to your complaint, you may seek a review by contacting the Office of the Australian
Information Commissioner (OAIC) via their website https://www.oaic.gov.au.
If you are located in the European Union and feel your data has been mishandled, you may lodge a complaint with your
local data protection authority, which you can find through the European Data Protection Board (EDPB) at
https://edpb.europa.eu/about-edpb/board/members_en.
Under Australian privacy laws, individuals may take legal action for serious invasions of privacy, including intrusion upon
seclusion or misuse of private information. If you believe your privacy has been intentionally or recklessly breached, and the
invasion is serious, you have the right to seek compensation or other remedies through the courts.
SECURITY OF THE DATA WE COLLECT
We realise that our customers trust us to protect their data and whilst we cannot guarantee the security of any information
you transmit to us, or receive from us, we take that task seriously and maintain reasonable and appropriate physical,
electronic and procedural safeguards to help protect your data. This includes the following
• Password access to accounts
• Storing electronic data with reputable third party storage providers who have appropriate security
protections
• Limit access to personal information to individuals who need to know.
• Using payment providers who are PCI DSS compliant
• We do not store your payment details
WHERE WE STORE DATA
We use service providers based in Australia.
We may share your data with overseas organisations in countries or under privacy frameworks approved by the Australian
Government. These countries are deemed to have privacy protections similar to Australia’s. Where applicable, we take steps
to ensure that your data remains protected in line with Australian privacy laws.
HOW LONG WE STORE DATA FOR
We will retain your data for as long as it is reasonably necessary for the purposes for which it was collected, and as required
by Australian law. The specific retention period will depend on your interactions with us. If you have made a purchase, we
will keep a record of your purchase for the period necessary to fulfill our invoicing and tax obligations as mandated by
Australian tax laws. Once we no longer require your information for the stated purposes, we will securely delete it or
anonymise any data that is no longer necessary, in accordance with applicable Australian privacy regulations.
THIRD PARTIES WHO ACCESS YOUR DATA
We share data with third parties in the following circumstances:
• Other companies in our group of companies, as necessary to operate our Site
• Our suppliers and service providers working for us e.g. payment processors
• Our professional and legal advisors
• Third parties engaged in fraud prevention and detection
• Law enforcement or other government authorities
• Share with third parties who enable us to provide our products and services which may include:
−payment processors such as Stripe, PayPal, Xero, Shopify who may process your payment for any products and
services bought from us;
−Social media and analytics such as Facebook, Instagram and Google Adwords for purpose of custom audience
generation and the development of targeting criteria;
−Other third parties such as Leadpages, LeadQuizzes, Teachable, Zoom, Active Campaign, MailChimp [ADJUST AS APPLICABLE FOR ANY SPECIFIC EXAMPLES] for processing and holding Data that enables us to ensure you are kept
informed of all course information, logins and marketing material, offers, promotions, newsletters, blogs and video training.
• Where we have your consent to do so or otherwise where we are legally permitted to do so.
PAYMENT SECURITY
• All of our real-time credit card authorisations are handled by secure third party gateway providers and these
are secured by the highest level of security. The following measures are taken to protect your data:
• Payments are fully automated with an immediate response.
• Your complete credit card number cannot be viewed by us or any outside party.
• All transaction data is encrypted for storage within our third party gateway suppliers bank-grade data centre, further protecting your credit card data.
• Our third party gateway provider is an authorised third party processor for all the major Australian banks.
• Our third party gateway provider will at no time touch your funds, all monies are directly transferred from your credit card to the merchant account held by us.
We use third-party gateway providers that are widely respected for providing secure and reliable online payment solutions.
We have chosen to deal with the best so you can feel safe that your personal information is kept safe and secure at all times.
While we attempt to protect the information in our possession, no security system is perfect, and we cannot promise that
information about you will remain secure in all circumstances.
The Payment Card Industry Data Security Standard (PCI DSS) is an information security standard for all organisations that
handle branded credit cards from major card schemes. PCI DSS is a standard mandated by the card brands like Visa,
Mastercard, American Express and Discover and is managed by the PCI Security Standards Council.
PCI-DSS requirements help ensure the secure handling of credit card information through our Site and the service providers.
AGE OF CONSENT
By using this site, you warrant that you are at least the age of majority in your State or Territory of residence. Our Site should
not be used by anyone under the age of majority, and we do not knowingly collect data from anyone under the age of
majority.
COOKIES AND HOW TO BLOCK THEM
Our Site uses cookies and similar technologies to provide certain functionality to our Site. “Cookies” are data files that are
placed on your device or computer and often include an anonymous unique identifier. Cookies can also be used to analyse
traffic and for advertising and marketing purposes. They do not harm your systems and the HELP function in your browser
will tell you how to restrict or block the cookies.
You can turn off cookies by activating the setting in your browser that allows you to do this. You can also delete cookies
through your browser settings. For more information about cookies, and how to disable cookies, visit http://www.allaboutcookies.org. If you use browser settings to block all cookies, you may not be able to access all or parts of our Site.
WEB BEACONS
We may use web beacons (or clear gifs) on our website and in our emails. So basically when we send emails, we can track
behaviour such as who opened the emails, who clicked the links and collect information such as your IP address, your browser
or email type, we then put this information together to improve the performance of our email campaigns and provide you
with better and/or services specific to your needs. You will always have the ability to opt out of any emails we send just click
the link in the email that says “unsubscribe”.
GOVERNING LAW
This Privacy Policy and your use of this Site is governed in all respects by the laws of Australia.
UPDATES TO OUR PRIVACY POLICY
Please make sure to check in on our Privacy Policy periodically, as we may update this Privacy Policy from time to time in
order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons. We will always
ensure that the current date of the Privacy Policy also known as the “Effective Date” is prominently displayed at the very top
of this Privacy Policy, so you know it's the latest version.
